BuzzClick

Ad Network

Advertisement Targetting

The most important thing to do to maximize your ad dollar is to make sure your advertisements are seen by the right people. The right people are those who will actually be interested in your product. This seems simple, yet every day people will buy a hundred thousand dollars worth of advertising to reach a thousand dollars worth of customers.

BuzzClick specializes in what is known as niche traffic. Niche traffic means that you pay for only advertising which is useful to you and thus save money by only advertising to your valuable target audience. If you are advertising a horror movie about zombies, for example, you are going to want to advertise to your core demographic of horror fans. You will probably also do well advertising to a general gothic or punk audience, especially if you have a hip soundtrack. But you do not want to waste your ad dollars on general collegiate traffic, for example, because so much of that audience just won't care.

All BuzzClick traffic falls into the general demographics of what would be considered fandom or alternative or indie surfers, but your BuzzClick sales representative will work with you to tailor an ad campaign truly targetted towards the people you need to reach. BuzzClick serves ad banners on more than two thousand sites and BuzzClick reps know which publishers will be right for you.

If you have high ambitions and a moderate budget, however, your BuzzClick ad rep can give you killer rates for run of network advertising. Run of network or RON means that your banner advertisement will run across all two thousand plus sites BuzzClick serves banners for! BuzzClick stays flexible to best meet your marketing goals. BuzzClick offers site-specific, channel-wide and run-of-network placements

Email AdRep@BuzzClick.com to find out about niche traffic and how to target valuable gothic/punk and science fiction/horror channels and more.